CHANGE FOR THE BETTER
Today’s ELF — tomorrow’s giant!
‘The definition and role of “a label” have changed dramatically in recent years, with the advent of new product decoration technologies, from sleeves and in-mould labels to printed electronics’, says Jules Lejeune, Managing Director of FINAT, setting the context for a major change in the international label association’s programme of events. ‘With a customer base that is increasingly international in terms of brand owners and retailers, and a world of consumers who are social and online media experts, this is indeed a challenging scenario for label converters. And with the focus on ACHIEVING change firmly placed on label converters, Europe’s industry association, FINAT, has both the desire and the duty to create a new information and education platform for its members.’
The first step in this ambitious project was the creation of the new FINAT European Label Forum, which now replaces the long-established annual FINAT congress. Held in Amsterdam from 11-13 June, the first European Label Forum attracted around 300 participants from Europe and beyond, who represented every stage in the complex label value chain. Its agenda placed a strong emphasis on business concerns – particularly running a profitable business in today’s economic environment.
The second and third European Label Forum, held on 16-18 June 2016 and on 7-9 June 2017, were again a great success. This year’s event in Dublin even exceeded this success, considered to be the ‘best one ever’.
Read more about the previous European Label Forums in the Download section in the right menu.