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21 April 2026

Leading Under Pressure: What Label Printers Can Learn from Extreme Decision-Making

As the FINAT European Label Forum 2026 draws to a close, one final session will leave a lasting impression; not just on how you think about business, but on how you lead within it.

Dominique Schreinemachers’ keynote, “Return to Base: unlocking your core strengths for business performance,” is more than a talk. It is a powerful experience that challenges label printers to rethink performance, resilience, and leadership in today’s demanding environment.

In an industry navigating constant change, from regulatory pressure to evolving customer expectations, the ability to perform under pressure has never been more critical. Dominique brings a perspective unlike any other. As a former Dutch Air Force pilot, behavioural psychologist, and mediator, she combines real-life, high-stakes experience with deep insights into human behaviour.

Her story is both gripping and thought-provoking. When her helicopter was shot down in Afghanistan, everything she thought defined her capabilities was stripped away. What followed was a profound journey into understanding resilience, decision-making, and the power of returning to one’s core.

For label printers, the relevance is immediate.

Running a successful label business today requires more than technical expertise. It demands clarity under pressure, strong leadership, effective collaboration, and the ability to adapt in uncertain conditions. Dominique translates these principles into practical insights that resonate directly with business reality.

Through compelling visuals and sharp psychological analysis, she will challenge you to reconnect with your core strengths and show how this can unlock stronger performance, both individually and organisationally.

As the closing keynote of ELF 2026, this session is designed to leave you inspired, energised, and equipped with a new perspective to take back into your business.

This is not just the end of the Forum. It is the starting point for what comes next.